Whilst 37 Signal’s Highrise launches as a CRM in a its most simplistic form (and I mean that as a compliment), Salesforce, arguably one of the best known and fully featured CRM system out there has acquired a start-up firm that has been established for less than a year: Koral.

Koral was a company specialising in content collaboration – and Salesforce will build upon the acquisition by launching two new standalone products in the near future: Apex Content and ContentExchange.

No financial details were available.